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    Corporate Identity
Diamond Multimedia and Country Club Systems merged in 1998 and formed Club Systems Group (CSG).  CSG wanted a strong, clean, progressive look.  They wanted to drastically improve their image from the poor quality materials and logo they had used as Diamond.    
    Product Identity
Identity for the new Windows version of their software, Club Connect
    Product Splash Screens
Splash screens for each module....  
    Advertisements in National Publications
Spot created this two-page advertisement, including titles, and much of the copy, for a placement in Club Management magazine, CSG's primary market.

The ad was run every in every monthly issue for 14 months.

    Web Site
Web site.  Click on the title, above, to see the site that Spot designed.  It was modeled after the ad we did that CSG liked so much.